




FRINGELESS TURKISH TOWELS
Where centuries of craftsmanship meet a modern, minimalist twist
TIE DYED TURKISH TOWELS
Each towel is tie-dyed by hand, piece by piece — making every one a true original.
TIMELESS ORIGINALS
Our best-selling Turkish towels since 2018 celebrate timeless craftsmanship with a soft, versatile design made for every day
BLACK FRIDAY STARTS NOW
UP TO 30% OFF SITEWIDE
COVERS MORE SPACE
TAKES UP LESS ROOM

TURKISH TOWELS' SUPERPOWERS
COVERS MORE SPACE
TAKES UP LESS ROOM

TURKISH TOWELS' SUPERPOWERS
DRIES 3X FASTER
so it’s ready for your next adventure
DRIES 3X FASTER
so it’s ready for your next adventure
STILL VERY ABSORBENT
thanks to our special weave and long-fiber 100% Turkish cotton fabric
STILL SUPER ABSORBENT
thanks to our special weave and long-fiber Turkish cotton
MAGIC COMES FROM OUR FLAT WEAVE

TERRY LOOPS

FLAT WEAVE
SAND-FREE BY DESIGN
Our towels are flat-woven tightly so that you can easily shake the right off
NO MORE MUSTY SMELL
GROSS FACT ALERT: Regular terry towels trap dead skin, oils, and moisture. That creates the perfect buffet for bacteria. Since they dry slowly, the bacteria multiply and cause that infamous musty smell.
Wetcat Turkish Towels don't have the same loops to trap dead skin and moisture while drying 3x faster. So they don't develop that musty smell.
SAND-FREE BY DESIGN
Our towels are flat-woven tightly so that you can easily shake the right off
NO MORE MUSTY SMELL
GROSS FACT ALERT: Regular terry towels trap dead skin, oils, and moisture. That creates the perfect buffet for bacteria. Since they dry slowly, the bacteria multiply and cause that infamous musty smell.
Wetcat Turkish Towels don't have the same loops to trap dead skin and moisture while drying 3x faster. So they don't develop that musty smell.
This burn test shows that labels cannot always be trusted.
To cut costs, many towels are blended with polyester. Plastic fibers lose softness quickly and are not truly absorbent. Plastic is not meant to absorb water, and it only does because it is treated with chemicals.
At Wetcat, we do things differently.
Our towels are authentically made in Turkey from 100% long-fiber Turkish cotton, flat woven on traditional looms for softness, breathability, and lasting quality.
OVER 750,000 TOWEL CONVERTS
People love Wetcat — read why 98% of Wetcat customers would shop with us again.


Born and raised in Turkey, we founded Wetcat with a simple mission: to produce authentic Turkish towels that embody the culture and joy of Turkey for everyone in the world.
Every Wetcat towel is crafted from 100% genuine Turkish cotton using time-honored techniques and rigorous quality standards. We're not just selling towels; we're sharing our heritage and bringing a piece of Turkish delight into your everyday adventures.
-Bediz & Ugur, Co-founders of Wetcat
























